Bellotti Communications specializes in developing marketing programs and projects that leverage customer insight to:
* attract more of the right prospects
* generate more closable leads.
I’ve helped over 60 companies, many of them start-ups, fine-tune their message and reach their prospects through outbound marketing.Now the game has changed. Response rates are down, people are better at filtering out marketing messages and any type of cold call.The Internet has become the first source of information by prospects actively seeking what you offer.A Google search is the dominant way people seek information. Inbound marketing is the new way to cold call for prospects. It doesn’t involve paying for advertising, printed brochures, trade shows or press releases. Social media is the new way people affirm that the product or service they seek is highly rated by their friends, peers and others on the web. It’s important to listen to what is being said about your company and respond right away if there is a problem. At its center is your web site, which today is all about publishing information that draws in prospects andis optimized for search.
I can help you make the right choices at the right time in your growth plan.
About
Bellotti Communications specializes in developing marketing programs and projects that leverage customer insight to:
* attract more of the right prospects
* generate more closable leads.
I’ve helped over 60 companies, many of them start-ups, fine-tune their message and reach their prospects through outbound marketing.Now the game has changed. Response rates are down, people are better at filtering out marketing messages and any type of cold call.The Internet has become the first source of information by prospects actively seeking what you offer.A Google search is the dominant way people seek information. Inbound marketing is the new way to cold call for prospects. It doesn’t involve paying for advertising, printed brochures, trade shows or press releases. Social media is the new way people affirm that the product or service they seek is highly rated by their friends, peers and others on the web. It’s important to listen to what is being said about your company and respond right away if there is a problem. At its center is your web site, which today is all about publishing information that draws in prospects andis optimized for search.
I can help you make the right choices at the right time in your growth plan.
Contact me for an introductory meeting or call.
- Gene Bellotti
Bellotti Communications • One Emerson Drive • Acton, MA 01720 • 978.206.1792